Events

What? 'Silver Economy: innovation and cutting-edge technology' | Silver Economy Opportunities for Tech Companies

When? Wednesday, March 13, 2024 from 09:30 a.m. to 11:00 a.m.

¿Donde? The Green Lemon. C. Severo Ochoa, 57, Campanillas, 29590 Málaga

How much? Free prior registration

What is?

Málaga Silver Economy Hub organizes the 'Silver Economy: innovation and cutting-edge technology' conference to discover the opportunities that the silver economy presents for technology companies.

La 'Silver Economy' is made up of those products and services generated for and consumed by those over 50 years of age. Currently, it represents practically 30% of the GDP in Spain.

In a country with a demographic like Spain, with increasing longevity, this macro-trend is one of those that will have the most impact on our socioeconomic future. All projections indicate that it is a global phenomenon that is accelerating.

On this day you will discover What sectors are leading this silver economy from the Malaga ecosystem and which companies are already taking strategic positions to take advantage of opportunities, from local startups to multinationals through innovation and technology.

Program

Start 09:30 a.m. – End 11:00 a.m.

• Keys to the Silver Economy. Luis Castillo, president of the Málaga Silver Economy Hub and Seniors Leading.
• Silver Economy: a blue ocean for technology companies. Nacho Villoch, general director of Innovation at Málaga Silver Economy Hub.
• Roundtable: 'Practical success stories of technology applied to silver'
  - CogniFit.: improve the potential of your brain from the comfort of your computer or mobile phone. Carlos Rodríguez CEO
• - Seniority.I: Experts in UX and User Friendly technology. Alejandro Barroso CEO
• Silver World, the SuperApp of the Silver Economy Global Market. By Silvia Bruno, CERO and Harald Jellum CTO

Registration

To attend the Silver Economy day, register by filling out this registration form.